Randi James Randi James

Case Study Opportunities!

 Renstrom is currently looking for doctors who are interested in participating in a case study opportunity! We would like to document different type of cosmetic cases, from start to finish, with step by step procedures as well as photo documentation. 

 Renstrom is currently looking for doctors who are interested in participating in a case study opportunity! We would like to document different type of cosmetic cases, from start to finish, with step by step procedures as well as photo documentation. This would be a great education and marketing opportunity for your office, to show patients the amount of detail that goes into each individual case. Renstrom would like to start their own library of case studies, to show doctors how different processes are completed, and possibly give them a new understanding of different treatment plans. 

If this is something you might be interested in, please give us a call! Renstrom would do all the documentation and photographs along the way, and all we ask of the doctor is to be flexible with the turnaround time, as it will take us longer to complete the case due to the documentation.  We would also like to work with a patient who would be willing to have a before & after photo taken, to show off the work completed! Once it is complete, we would give you a professional looking, final piece of documentation for you to use, as you wish.  We would then use these case studies to train internally, publish in our newsletter, put on our website, and possibly publish in dental publications. 

Please give Renstrom a call today, if you have a case you might be interested in documenting! You can talk to Rick A or Dr Jeff Benson, to go over the details. (651) 407-0491

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Randi James Randi James

Now Offering: Free Portrait Service!

Many of our clients have had difficulty obtaining patient photos with a level of quality necessary for marketing purposes. At Renstrom we understand the need for great photos in your marketing materials so we have set up a professional portrait studio in the lab! When your esthetic cases are completed, all you need to do is call us and we'll set up a portrait appointment so the patient can have their hair, makeup, and clothing looking just right for the portrait! The patient gets a professional portrait, and you get a great marketing photo and, best of all, it's free! 

Most dentists would agree that a great way to communicate the value of a proposed treatment plan is to show photos of similar cases you have completed. If this is true, why don’t more dentists have photos of their work available for this purpose? Many of you have shared with me your concerns about using valuable chair time for portraits or that the portraits taken in the dental office might not meet the standard of quality for case presentation or marketing.

At Renstrom Dental Studio, we have heard your concerns and we have a solution. We have set up a portrait studio at the lab so that we can take professional quality portraits of your patients after the completion of their esthetic dental treatment. There are several advantages for the treating dentist: 

·      First, you don’t have to commit chair-time or space in your office for taking the photos.

·      Second, by scheduling the portrait at a time other than the insertion appointment, the patient’s mouth has time to recover from the procedure and the patient has the opportunity to make themselves presentable, just as they would for a regular portrait.

·      Third, our professional equipment and editing experience will result in a quality portrait that will reflect your commitment to quality dentistry.

·      Fourth, you will receive a jpeg file which you can use as you wish for case presentation, print advertising or internet marketing. Many dentists are able to stimulate patient interest in cosmetic dentistry by displaying framed photos of their satisfied patients on their office walls.

Because we believe so strongly in the value of quality images to promote acceptance of esthetic dental treatment, Renstrom will provide this portrait service after completion of our esthetic cases at no charge to you or your patient. That’s right, the digital file of the portrait is FREE to you and we will also provide a digital copy of the file for the patient’s use. All you need to do is call us after you complete your esthetic case and we’ll take care of the rest. You should make your patients aware that they will need to sign both a photography release and a medical (HIPAA) authorization to have their photographs taken at our offices. This will protect us and you from any legal action arising from the use of the photos. Sample copies of the photo release and the HIPAA authorization are attached so that you can acquaint your patients with the forms. You may find it helpful to offer your patients some sort of incentive (if their free photo file isn’t enough) to get them to agree to have their photographs taken. If you use the patient photos, you must make sure that you do not use the patient’s name in conjunction with the photo.

If you have any questions about the details of this offer, please call the lab at 651-407-0491.


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Randi James Randi James

*From Minnesota to Tennessee!* *We work across the country! *

This fall I was able to attend the U of M Student Vendor Fair.  It is always fun to visit with the students, and you can just tell how excited they are to get out into the dental industry. One thing that caught my attention, as I heard it from multiple students, was how they were disappointed they wouldn't be able to send to us, since they will be practicing out of state! I thought that was a funny assumption, as we work with doctors all over, including throughout the state of MN, WI, ND, IA, and as far as NY and TN!  But after I thought about that, it is understandable to assume you might only work with a lab that is local to you. It does give you the ability to run over and discuss a case if you'd like, get to know the technicians you are working with, and gives you the privileged of seeing our wonderful drivers on a daily basis! We love working with our in town doctors, but we are able to build that trustworthy relationship with offices out of town too.  When looking for a lab, make sure you are looking for one who is providing the quality of products and services you are expecting, and is willing to work on building that relationship with you, whether that is down the road, or across the country. 

This September I was visiting TN for a friend's wedding, so my husband and I were able to stop by and see 2 great offices we work with in Knoxville TN. They both had started sending to Crocus Dental (before we merged), well over 10 years ago.  We work them on a daily basis, and have a great relationship with them through casework, phone calls and written messages. It was such a treat to be able to visit them and get to tour their office!  Both offices are full of such wonderful people, it really makes you appreciate those you work with and the pleasant relationships they provide.  Plus, we got to see a bit of Knoxville - and what a fun town it is to visit! 

Then this October, Greg & Jeff were able to go out to New York and visit a few offices. Dr. Rosenstein is a doctor that we get to talk to multiple times a day, and are very involved with his daily casework. We had the pleasure of having Dr Rosenstein out to visit us, the Spring of 2014! (you can read that article here ) This time Greg & Jeff got to tour his office, and see what it's like in his neck of the woods! 

Whether you are working with a lab that is near to you, or a distance away, the important thing is to make sure you have built a relationship with the technicians working on your cases.  They are there to provide the best work possible, to make sure your patients leave your office excited about their new smile.  If you have any questions, feel free to reach out to us, whether that be via phone, or email, and we will make sure to answer whatever it is, to make sure all your specifications are being met, and exceeded! 



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